AI Insights · Timothy · January 2023
Top 5 Communication Apps Performance in the Middle East Q4 2022
Explore the performance trends of the top 5 communication apps in the Middle East during Q4 2022, including downloads, revenue, and active users.
The fourth quarter of 2022 saw notable trends across the top 5 communication apps in the Middle East, with data from Sensor Tower highlighting key metrics for imo-International Calls & Chat, Messenger, WhatsApp Business, Snapchat, and WhatsApp Messenger.
imo-International Calls & Chat from imo.im experienced fluctuations in weekly revenue, peaking at around $210K in mid-October and later stabilizing at approximately $150K by the end of December. Weekly downloads saw a significant rise, reaching nearly 246K in late October, with active users maintaining a steady presence around 14M throughout the quarter.
Messenger by Meta Platforms, Inc. displayed a consistent weekly download rate, averaging around 190K, while active users hovered around 16M. Revenue saw a notable increase in early December, peaking at over $1K.
WhatsApp Business from WhatsApp LLC had a steady download rate, reaching a peak of approximately 227K in late December. Active users fluctuated around 6.5M, showing a slight decline towards the end of the quarter.
Snapchat from Snap Inc experienced a peak in weekly revenue at about $181K in mid-December. Weekly downloads saw a significant increase, reaching over 261K in the final week of December. Active users consistently stayed around 22M, with a slight increase towards the end of the quarter.
WhatsApp Messenger from WhatsApp LLC maintained a high number of weekly downloads, peaking at approximately 261K in the last week of December. Active users remained stable around 36M throughout the quarter.
These insights from Sensor Tower provide a comprehensive view of the performance of the top communication apps in the Middle East during Q4 2022. For more detailed analytics and trends, visit Sensor Tower.